Define typography?
the art of expressing idea's through the selection of appropriate typefaces
Where did the word "typography" originate from?
it is greek, typo =greek word for form and the graphy=type
What does typography involve?
words
What is a typeface?
design of symbols
What is another term for typeface?
AKA FONTS
What is a character?
individual symbols that make up a typeface
What is type style?
modifications while maintaining visual style
What does type style "create" within a design?
bold roman heavy italic
What is the waist line and what does it indicate?
imaginary line drawn at the middle of characters
What is a base line and what does it indicate?
imaginary line drawn at the bottom of characters
What is an ascender?
part of character that extends above the waist line
What is a descender?
part of the character that extends below the base line
Describe a serif?
smaller line used to finish off the main stroke of a character, usually at the top or bottom
How can the size of the typeface be identified?
point size
What is a point?
unit of measure in graphic design
How many points are in an inch?
72
What is a pica and how many are in an inch?
6pica in a inch.
How many points are in a pica?
12
What is body type and where can it be found?
where a lot of text is to be read
What is the key to selecting appropriate typefaces to be used as body type?
4pt to 12pt type
What is display type and how is it used?
type sizes above 12pt. Used to draw attention.
What is reverse type and when would it be used?
white type on darker background. Is is to be put in contracts so people cannot see the small print.
What is a typeface classification?
system for classifying type faces
When was Blackletter invented and how was it used?
mid 1400 and in diplomas and certificates
Describer the characteristics of a Blackletter typeface?
resembled calligraphy
When was Old Style invneted and what was is based on?
based on romans and invented during mid 1400's
Describe the characteristics of an Old Style typeface?
wedge shapes
When were formal scripts developed?
17th and 18th century
When were casual scripts developed?
20th century
Describe the characteristics of a Script typeface?
too difficult to read in a small body text.
When was Modern typefaces developed and why?
18th and 19th century to break from traditional typography.
Describe the characteristics of a Modern typeface?
sharp contrast between think and thin strokes.
How early can Sans Serif typefaces be found? What happened?
5th century. Italians banned it.
When did they become popular?
1920's.
What does "sans serif" mean?
without serifs
Describe the characteristics of a Sans Serif typeface?
When was Slab Serif developed and why?
adver tising
Describe the characteristics of a Slab Serif typeface?
Describe Decorative typefaces?
no classification
Why were they developed?
not enough catagories
What are they best used for?
Tuesday, November 29, 2011
Monday, November 28, 2011
Assignment number 6
This assignment was to teach us how to blend/photoshop our selves into anywhere we want to. I used a grey scale and i made my self darker so i could blend in the the two other people. I think i was able to blend in with Jack sparrow and the other person.
Review Week 14
Identify 5 colleges that offer graphic design (or related) majors. For each, list the school name, location, graphics majors that are offered, requirements for admission.
Road island school of design: Two College Street
New York University:
Pratt Institute 200 Willoughby Avenue Brooklyn NY 1120
Road island school of design: Two College Street
- Providence, RI 02903/ architecture, apparel design, graphics design, and painting, and ect./
- The cost is 55.8 Thousand dollars to attended the school and you need good SAT scores
- You also need to get a recommendation form preferably from an art teacher, and you also need a good portfolio and your personal reason for enrolling.
Manhattan's Greenwich Village
Cinematography and Film, Communications Studies
- Total Cost: $55,542
They offer graphic design, digital arts, interactive arts and many more.
You need to apply and include a recommendation form, and also have good SAT scores.
You must also submit an essay and your act scores.
Kansas City Art Institute
4415 Warwick Blvd. Kansas city, MO 64111
Graphic design, painting, and sculpture and some art related majors.
The fees are around 30,000 dollars or more.
You need to apply with good SAT and ACT scores
Cleave land institute of art
11141 East Blvd. Cleveland, OH 44106
Liberal arts, interior design, graphic design are some of this school's majors
You need a letter of recommendation, a high school transcript, SAT and ACT scores, and a person reason for applying.
A portfolio is something you have to show colleges what are your best accomplishments and things you have done that would give you a better chance of entering the college than other people. If you have an excellent portfolio, you should have no problem being enrolled into most colleges, but on the other hand if your portfolio is blank, or is almost blank, it will be hard for you to enter the best colleges in the nation.
You need to apply and include a recommendation form, and also have good SAT scores.
You must also submit an essay and your act scores.
Kansas City Art Institute
4415 Warwick Blvd. Kansas city, MO 64111
Graphic design, painting, and sculpture and some art related majors.
The fees are around 30,000 dollars or more.
You need to apply with good SAT and ACT scores
Cleave land institute of art
11141 East Blvd. Cleveland, OH 44106
Liberal arts, interior design, graphic design are some of this school's majors
You need a letter of recommendation, a high school transcript, SAT and ACT scores, and a person reason for applying.
A portfolio is something you have to show colleges what are your best accomplishments and things you have done that would give you a better chance of entering the college than other people. If you have an excellent portfolio, you should have no problem being enrolled into most colleges, but on the other hand if your portfolio is blank, or is almost blank, it will be hard for you to enter the best colleges in the nation.
Friday, November 11, 2011
Assignment's page for week 13
This assignment was to teach us about colors and the color wheel and copy and pasting on adobe illustrator. I used snails and people eating them.
Review week 13
For each of the 8 principles of design, find an example that utilizes the principle within the design. You should have 8 DIFFERENT sample designs. For each, discuss how the particular principle is used.
This is used in symmetry, there is a whole rectangle on one side and two other squares that make up a rectangle on the other.
The squares are in repetition and they are repeating. They also establish a sense of movement.
This is objects going from biggest to smallest scale. It represents proportion scale because it is ordered this way.
It shows unity because this is what we normally see in our lives. There is a house with a small section for tress, and the sun shining upon them.
These are not shapes yet, but they are to our brains which fill in the missing information and then interprets them to what shape it looks like.
This shows continuity because the road to us just keeps going and going. There is also no other object that will catch our attention other than the really far ones at the back.
These objects are organized into two sections. In the top section, the shapes are easier to organize and define to our brains, but in the bottom one, the shapes are harder to organize and define for out brains.
Also, answer the following questions in your own words.
How do you add a layer mask to a particular layer?
You click on the thing that you want to put a layer mask on and then click on the lay mask button.
What two colors are used to create the mask?
Black and white.
Describe the process of using a layer mask?
You use the brush tool on 100% opacity and hardness, and then you decide what size brush you want. Then you just click with your mouse, and hold it while your moving it to make a layer mask.
This is used in symmetry, there is a whole rectangle on one side and two other squares that make up a rectangle on the other.
The squares are in repetition and they are repeating. They also establish a sense of movement.
This is objects going from biggest to smallest scale. It represents proportion scale because it is ordered this way.
It shows unity because this is what we normally see in our lives. There is a house with a small section for tress, and the sun shining upon them.
These are not shapes yet, but they are to our brains which fill in the missing information and then interprets them to what shape it looks like.
This shows continuity because the road to us just keeps going and going. There is also no other object that will catch our attention other than the really far ones at the back.
These objects are organized into two sections. In the top section, the shapes are easier to organize and define to our brains, but in the bottom one, the shapes are harder to organize and define for out brains.
Also, answer the following questions in your own words.
How do you add a layer mask to a particular layer?
You click on the thing that you want to put a layer mask on and then click on the lay mask button.
What two colors are used to create the mask?
Black and white.
Describe the process of using a layer mask?
You use the brush tool on 100% opacity and hardness, and then you decide what size brush you want. Then you just click with your mouse, and hold it while your moving it to make a layer mask.
Monday, November 7, 2011
Stephen Kroninger
What kind of art/design does he produce?He produces art from cut outs from magazines and ones and don't really fit in
In what publications/media studios has his work been featured?
in CBS, nickelodeon, microsoft, and zoo's. Post 2 samples of his art. Answer the following questions for each piece...
Was this piece published? Where?
One was in a children's book and one was in a museum.
What principles of design were utilized within the piece? How?
He used proportional scale and some asymmetrical,
What elements of design were utilized?
There are some lines and curves and texture and hue
Stephen Kroninger
What kind of art/design does he produce?He produces art from cut outs from magazines and ones and don't really fit in
In what publications/media studios has his work been featured?
in CBS, nickelodeon, microsoft, and zoo's. Post 2 samples of his art. Answer the following questions for each piece...
Was this piece published? Where?
What principles of design were utilized within the piece? How?
What elements of design were utilized?
Wednesday, November 2, 2011
Podcast #3 Principles of Design
Define principles of design?
Concepts used to arrange the structural elements of a compositionWhat do the principles of design affect?
expressive content, or messages of the work
What is the principle of repetition?
Repeating aspects of elements throughout the design
Describe ways that the principle of repetition helps the composition/audience?
It can show you what needs to be seen or piece things together.What are ways that you can incorporate repetition into your designs?
By repeating colors or patterns and not using too muchWhat should you avoid when working with repetition?
Not to repeat so much that it becomes annoying
What is the principle of proportion/scale?
The various sizes and scales of elements in a design
What is the most universal standard of measure when judging size?
The human body
How can the principle of proportion/scale be used as an attention getter?
Bigger objects will attract more attention that smaller ones
What is the principle of balance?
To balance the color or places with a sense of equality
Which kinds of elements/shapes visually weigh heavier/greater?
Squares , bolded ones
What is another name for symmetrical balance?
formal balance
Define symmetrical balance?
It is evenly distributed among a horizontal or vertical axis
What is another name for asymmetrical balance?
informal balance
Define asymmetrical balance?
it is not evenly distributed
What is the principle of emphasis?
Stressing an area of importance rather than a maze
What happens to a design that has no focus?
nothing stands out
What is a focal point and how is it created?
By making an element dominant
How many components of a composition can be a focal point?
largest, brightest, darkest, or most complex
What ways can emphasis be created in a design?
contrasting the element with other subordinates and sudden changes in tone, color, size, and line
What is the principle of unity?
wholeness of a composition
What three ways can unity be obtained?
1.Putting objects close together
2.Similar colors and textures
3.Direct vision of a line that travels throughout the design
What is the principle of variety?
Differences and diversity which make the design interesting
What ways can a designer add variety to a design?
textures, color and shape and they can change there intensity, tone, and contrast
Why is it important to find the right balance between unity and variety?
To have a successful and effective design
What is figure?
Eye differentiates objects from its surrounding area
What is another name for figure?
positive space
What is ground?
negative space on a design
What is another name for ground?
negative space
When a composition is abstract (has no recognizable subject) what will the figure depend on? What does that mean?
on the background or lines and it means the image is jumbled up
Why must a designer consider the composition as a whole?
If he just concentrates of part of it, it could not look as well
What is the principle of rhythm?
organized movement in space and time
How is rhythm achieved?
Orderly repetition of many elements
What three ways can rhythm occur in a design?
1.similarity in size or length
2.with a more organic sense of movement
3.a sequence of shapes thorough a progression of steps
How does rhythm help a composition/design?
messages and eye movement
What is the principle of contrast?
guides the view to a piece and then through out the entire image
How can contrast help a design?
adds visual interest
What is wrong with having too much or too little contrast in a design?
boring and confusing
What is the key to working with contrast?
make sure differences are obvious
What are some common ways of creating contrast?
Creating differences in many elements
Concepts used to arrange the structural elements of a compositionWhat do the principles of design affect?
expressive content, or messages of the work
What is the principle of repetition?
Repeating aspects of elements throughout the design
Describe ways that the principle of repetition helps the composition/audience?
It can show you what needs to be seen or piece things together.What are ways that you can incorporate repetition into your designs?
By repeating colors or patterns and not using too muchWhat should you avoid when working with repetition?
Not to repeat so much that it becomes annoying
What is the principle of proportion/scale?
The various sizes and scales of elements in a design
What is the most universal standard of measure when judging size?
The human body
How can the principle of proportion/scale be used as an attention getter?
Bigger objects will attract more attention that smaller ones
What is the principle of balance?
To balance the color or places with a sense of equality
Which kinds of elements/shapes visually weigh heavier/greater?
Squares , bolded ones
What is another name for symmetrical balance?
formal balance
Define symmetrical balance?
It is evenly distributed among a horizontal or vertical axis
What is another name for asymmetrical balance?
informal balance
Define asymmetrical balance?
it is not evenly distributed
What is the principle of emphasis?
Stressing an area of importance rather than a maze
What happens to a design that has no focus?
nothing stands out
What is a focal point and how is it created?
By making an element dominant
How many components of a composition can be a focal point?
largest, brightest, darkest, or most complex
What ways can emphasis be created in a design?
contrasting the element with other subordinates and sudden changes in tone, color, size, and line
What is the principle of unity?
wholeness of a composition
What three ways can unity be obtained?
1.Putting objects close together
2.Similar colors and textures
3.Direct vision of a line that travels throughout the design
What is the principle of variety?
Differences and diversity which make the design interesting
What ways can a designer add variety to a design?
textures, color and shape and they can change there intensity, tone, and contrast
Why is it important to find the right balance between unity and variety?
To have a successful and effective design
What is figure?
Eye differentiates objects from its surrounding area
What is another name for figure?
positive space
What is ground?
negative space on a design
What is another name for ground?
negative space
When a composition is abstract (has no recognizable subject) what will the figure depend on? What does that mean?
on the background or lines and it means the image is jumbled up
Why must a designer consider the composition as a whole?
If he just concentrates of part of it, it could not look as well
What is the principle of rhythm?
organized movement in space and time
How is rhythm achieved?
Orderly repetition of many elements
What three ways can rhythm occur in a design?
1.similarity in size or length
2.with a more organic sense of movement
3.a sequence of shapes thorough a progression of steps
How does rhythm help a composition/design?
messages and eye movement
What is the principle of contrast?
guides the view to a piece and then through out the entire image
How can contrast help a design?
adds visual interest
What is wrong with having too much or too little contrast in a design?
boring and confusing
What is the key to working with contrast?
make sure differences are obvious
What are some common ways of creating contrast?
Creating differences in many elements
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